THE PARTNERSHIP

A partner gets presence inside a racing system, not a logo slot

Circuit and paddock, car and kit, a team of your own. Three levels of involvement within one season

Who is watching

More than half the audience are managers and professionals.

The core is 24 to 44 years old — 57% of the audience.

Over a third watch from outside central Russia: Siberia, the Volga, the South.

The full breakdown

Gender
Men	69%
Women	31%

Agefour largest groups
34–44	30%
24–34	27%
18–24	20%
45–54	15%

Geographyfour largest regions
Central	54%
Siberia	15%
Volga	10%
South	10%

Occupation
Professionals	29.8%
Managers	24.5%
Office workers	21.3%
Skilled trades	13.8%
Students	10.6%

Audience data from Project 527.

Who we already work with

The federation and both series we race in, plus suppliers of tyres, dampers, wheels and carbon fibre. This is not a wish list: the bureau works with these companies today.

The Russian Automobile Federation
Russia’s professional circuit racing series
A series for historic cars and CN prototypes
A Russian racing team: Ligier JS53 Evo2 and ShortCut 527
A global maker of racing and road tyres
Lithium-ion energy storage systems
Russia’s largest carbon fibre producer

Russia’s leading producer of polymers and rubbers
Adjustable monotube gas dampers
A Russian forged wheel manufacturer
Motorsport equipment
Motorsport and sim-racing equipment
Russian innovation in corporate printing
Sportswear and cycling gear

A driver in the prototype’s cockpit before going out on track

Three levels of involvement

Circuit and paddock
Venue branding, VIP boxes, catering and grid zones
hospitality, venue branding, paddock access — 6 circuits, 21 starts
Car and kit
Logos on the car, race suits and printed materials
visibility on car and kit, rights to imagery and likeness
A team of your own
A car, mechanics, drivers and the partner’s own visual identity
a livery and team identity of your own

A championship of your own turns the car into a media platform

Livery, number, helmet and race suits come as one system built around the partner’s identity. Identical cars on the grid: the driver makes the difference, not the budget.